Quantifying the Salience of Geo-Cultural Values for Pluralistic Safety Alignment

Abstract: Safe global deployment of AI models requires alignment with human values that vary across cultures. Yet rater pools in safety evaluation datasets remain largely geographically homogeneous, failing to capture geo-cultural differences. Further, it remains unclear whether such differences persist after controlling for demographics such as age, gender, and ethnicity. Through a meta-analysis of safety datasets, we find that most do not report geo-cultural information, and those that do lack a unified methodology to jointly analyze geo-cultural and demographic correlates. Using the Inglehart-Welzel dimensions of cross-cultural variation, we demonstrate via multilevel modeling that cultural zone membership explains variance in safety ratings beyond standard demographics (p<0.05 across 6 datasets). Moreover, our analysis indicates that roughly 10% of items in the datasets we examined are culturally sensitive: likely to be misclassified as safe without adequate cultural representation. We evaluate LLMs as both rater surrogates and triage tools, finding that current LLMs do not reliably stand in for raters, though they can help prioritize culturally sensitive items for human annotation. Our findings motivate more culturally pluralistic safety evaluation and offer practical takeaways to support it.