From Statistics to Individuals: An Exploration of Zoomable Empathic Visualizations

Abstract: Data visualization is a powerful tool for conveying statistical information, but when representing populations, it tends to hide individuals. We introduce Zoomable Empathic Visualizations (ZEVs), interactive experiences allowing users to smoothly navigate between abstract statistical visualizations and more qualitative, relatable representations focused on individuals. We present three use cases of ZEVs and report on a qualitative user study that highlights opportunities for deeper understanding and emotional engagement, while pointing to areas for improvement and further refinement. In summary, ZEVs point toward new approaches for revealing the individuals behind the data.