From the Periphery to the Center: Information Brokerage in an Evolving Network

Abstract: Interpersonal ties are pivotal to individual efficacy, status and performance in an agent society. This paper explores three important and interrelated themes in social network theory: the center/periphery partition of the network; network dynamics; and social integration of newcomers. We tackle the question: How would a newcomer harness information brokerage to integrate into a dynamic network going from periphery to center? We model integration as the interplay between the newcomer and the dynamics network and capture information brokerage using a process of relationship building. We analyze theoretical guarantees for the newcomer to reach the center through tactics; proving that a winning tactic always exists for certain types of network dynamics. We then propose three tactics and show their superior performance over alternative methods on four real-world datasets and four network models. In general, our tactics place the newcomer to the center by adding very few new edges on dynamic networks with approximately 14000 nodes.