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YouTube and political communication -- Macedonian case (1109.2684v1)
Published 13 Sep 2011 in cs.SI
Abstract: Analysis how to use Internet influence to the process of political communication, marketing and the management of public relations, what kind of online communication methods are used by political parties, and to assess satisfaction, means of communication and the services they provide to their party's voters (people) and other interest groups and whether social networks can affect the political and economic changes in the state, and the political power of one party.
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