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Transforming Location Retrieval at Airbnb: A Journey from Heuristics to Reinforcement Learning (2408.13399v2)

Published 23 Aug 2024 in cs.IR and cs.AI

Abstract: The Airbnb search system grapples with many unique challenges as it continues to evolve. We oversee a marketplace that is nuanced by geography, diversity of homes, and guests with a variety of preferences. Crafting an efficient search system that can accommodate diverse guest needs, while showcasing relevant homes lies at the heart of Airbnb's success. Airbnb search has many challenges that parallel other recommendation and search systems but it has a unique information retrieval problem, upstream of ranking, called location retrieval. It requires defining a topological map area that is relevant to the searched query for homes listing retrieval. The purpose of this paper is to demonstrate the methodology, challenges, and impact of building a machine learning based location retrieval product from the ground up. Despite the lack of suitable, prevalent machine learning based approaches, we tackle cold start, generalization, differentiation and algorithmic bias. We detail the efficacy of heuristics, statistics, machine learning, and reinforcement learning approaches to solve these challenges, particularly for systems that are often unexplored by current literature.

Summary

  • The paper demonstrates a stepwise evolution from heuristics to reinforcement learning, achieving a cumulative 2.66% increase in uncancelled bookings.
  • Utilizing a neural network and a contextual multi-armed bandit approach, the method improved booked listing recall by 7.12% and reduced retrieval bounds by 40.83%.
  • The research offers actionable insights for integrating advanced machine learning techniques into commercial location retrieval systems to enhance user satisfaction.

Essay on "Transforming Location Retrieval at Airbnb: A Journey from Heuristics to Reinforcement Learning"

The paper "Transforming Location Retrieval at Airbnb: A Journey from Heuristics to Reinforcement Learning" by Dillon Davis, Huiji Gao, Weiwei Guo, Thomas Legrand, Malay Haldar, Alex Deng, Han Zhao, Liwei He, and Sanjeev Katariya presents a systematic analysis of the evolution of Airbnb's location retrieval system. The paper's core focus is the development and refinement of an effective location retrieval methodology, highlighting the transition from heuristic-based approaches to sophisticated reinforcement learning solutions.

Introduction and Background

At Airbnb, the search system deals with distinct challenges due to diverse geographic listings, guest preferences, and the necessity for precise location retrieval upstream of ranking. Unlike traditional search systems, location retrieval at Airbnb involves defining the relevant topological area for home listings relative to a search query.

The paper starts by outlining the necessity for a machine learning-based location retrieval product, emphasizing its significance in improving guest experiences by surfacing diverse, bookable inventory.

Methodology

The progression of the location retrieval system can be divided into four main phases:

  1. Cold Start Heuristics: The initial solution comprised simple heuristics based on the location type (e.g., countries, states, cities). These heuristics utilized administrative bounds and scaling functions to establish retrieval bounds. Despite their simplicity, these heuristics provided a functional foundation and allowed for the collection of booking behavior data over time.
  2. Statistics-Based Approach: The subsequent phase involved leveraging booking data to create retrieval bounds that contained the majority of bookings for a specific location. This statistical solution, however, lacked differentiation based on search parameters and did not yield significant performance improvements.
  3. Machine Learning-Based Approach: Transitioning to machine learning, the authors formulated the location retrieval problem to enhance generalization and differentiation. Using a two-layer neural network, the model trained on features derived from search requests, such as location, number of guests, and trip length. This approach significantly improved the recall of booked listings and reduced the size of retrieval bounds. The machine learning method demonstrated a substantial increase in booked listing location recall by 7.12%, and an impressive reduction in retrieval bounds size by 40.83%, according to offline tests.
  4. Reinforcement Learning-Based Approach: The final phase introduced reinforcement learning, specifically a contextual multi-armed bandit problem, utilizing Monte Carlo Dropout for uncertainty estimation and the Upper Confidence Bound (UCB) algorithm for exploration. This method allowed for more confident and optimistically biased exploration of retrieval bounds. The reinforcement learning approach showed a further increase in uncancelled bookers by 0.51% and continued to improve booked listing recall.

Numerical Results and Claims

Significant numerical results underscore the system's evolution:

  • Heuristic improvements (Heuristic 4) led to a 0.35% increase in uncancelled bookers.
  • The transition to a machine learning approach marked a 1.8% rise in uncancelled bookers cumulatively.
  • The reinforcement learning model, with MC Dropout and UCB, achieved an additional 0.51% increase in uncancelled bookers.

These improvements culminate in a cumulative impact of 2.66% in uncancelled bookers across all iterations, a substantial performance enhancement indicative of the research's efficacy.

Implications and Future Directions

The practical implications of this research are profound, substantially enriching the search experience for Airbnb guests. The system's ability to surface more bookable, diverse listings greatly enhances user satisfaction and increases booking conversion rates.

Theoretically, this progression illustrates the potential for reinforcement learning applications in domain-specific retrieval systems. The successful integration of Monte Carlo Dropout and UCB for uncertainty estimation and exploration suggests promising avenues for further reinforcement learning integrations in complex retrieval tasks.

Future developments could entail incorporating more sophisticated features to enrich the model's understanding of guest preferences. Additionally, reformulating the retrieval mechanism to utilize map cells rather than fixed retrieval bounds could allow for a more nuanced and dynamic learning process regarding booking probabilities.

Conclusion

The paper provides a comprehensive and meticulous account of the development of Airbnb's location retrieval system. The transition from heuristics to reinforcement learning not only showcases significant technical advancements but also proves the substantial impact such innovations can have on user experience and business metrics. The rigorous analysis and systematic methodology presented make this research an invaluable reference for professionals and researchers in the field of information retrieval and applied machine learning.

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