Measuring Team Creativity Through Longitudinal Social Signals

Abstract: Research into human dynamical systems has long sought to identify robust signals for human behavior. We have discovered a series of social network-based indicators that are reliable predictors of team creativity and collaborative innovation. We extract these signals from electronic records of interpersonal interactions, including e-mail, and face-to-face interaction measured via sociometric badges. The first of these signals is Rotating Leadership, measuring the degree to which, over time, actors in a team vary in how central they are to team's communication network's structure. The second is Rotating Contribution, which measures the degree to which, over time, actors in a team vary in the ratio of communications they distribute versus receive. The third is Prompt Response Time, which measures, over time, the responsiveness of actors to one another's communications. Finally, we demonstrate the predictive utility of these signals in a variety of contexts, showing them to be robust to various methods of evaluating innovation.