Write a minute-long script for an advertisement about ChatGPT
GPT-3.5
GPT-6 Astra
ChatGPT Ad — “Start Something”
Length: 60 seconds
[0:00–0:10]
Visual: A blinking cursor. A student, a small-business owner, and a parent each stare at a screen.
VOICEOVER:
“Some days, the hardest part is getting started. The first sentence. The tricky question. The idea you can’t quite put into words.”
[0:10–0:25]
Visual: They open ChatGPT and type: “Explain this another way.” “Help me brainstorm a name.” “What can I cook with these ingredients?”
VOICEOVER:
“Meet ChatGPT. A place to ask, explore, and work through what’s next. Turn a blank page into a first draft. Break a big topic into smaller pieces. Find a fresh angle when you’re feeling stuck.”
[0:25–0:42]
Visual: A draft takes shape. A concept clicks. Dinner comes together.
VOICEOVER:
“Make it clearer. Make it shorter. Try a different approach. Keep the conversation going until you’ve got something you can build on. You bring the questions, the judgment, and your own point of view.”
[0:42–0:55]
Visual: Each person moves from the screen into action.
VOICEOVER:
“ChatGPT can help you take the next step—with more ways to learn, create, and get things moving.”
[0:55–1:00]
Visual: ChatGPT logo. On-screen: “Start with a question. ChatGPT.com”
VOICEOVER:
“ChatGPT. What will you start?”
ShowHide Astra's reasoning 200 words
Creating ad storyboard
I'm focusing on producing a 60-second ad storyboard that includes around 130 to 145 words. The user wants it to contain honest claims without unverifiable information. I'll prepare timestamps for voiceover that's suitable for this length. I think having clear factual statements about how it "can help" is key, but there's no need to mention an accuracy guarantee. It might be smart to add a small footer that says "Check important info" to keep it informative.
What changed
The biggest gap is honesty about the product. GPT-3.5’s narrator promises that ChatGPT “can answer any question, complete any task,” and serves up “the latest news and weather,” none of which the 2023 chatbot could reliably do. It also calls itself “fast, accurate, and always available,” which is the kind of claim a legal team would cut. Astra sells more modest, concrete help: “Turn a blank page into a first draft,” “What can I cook with these ingredients?” It even hands responsibility back to the user with “You bring the questions, the judgment.”
Astra also follows the brief more closely. Its timecodes divide exactly 60 seconds, and its voiceover is short enough to read in a minute. GPT-3.5’s spoken lines would likely run well past that. Astra’s script is less fun to mock, though. GPT-3.5’s infomercial energy (“So why wait?”) has a certain charm, while Astra’s version is polished but as safely generic as a real tech ad.